Liability Exposure Within Multiple Businesses - 2113 Words

Liability exposure within multiple businesses, There are personal risk of exposure to liability this is considerably high; the sole proprietor assumes unlimited personal liability for the breach of contract lawsuit and, under this business entity, puts all personal assets at risk for the sake of the organization itself. Liability had to deal with certain responsibilities of one party or a group of an organization that deal with financial compensation. A sole proprietorship is a business or business owned and operated by one individual ((Mancuso, 2014). There is limited partnership, this is being sued for breach of contract, there is personal risk of exposure to liability, it can be moderate to a general partnership, this can mean property, now, severe liability can mean individual property that is levied on once partnership property that has been exhausted . Liability is not always based intentional actions or even being negligence, sometimes liability can even be a way to brokers the peace between certain parties, rather than an injured party, using more serious action (Mancuso, 2014). There is always a personal risk of exposure to liability, this is considerably high; both the partnership property (organizational assets) and individual assets are at risk; however, only a portion of the lawsuit is satisfied by individual property – that is, what remains after partnership property has been accounted for. There can be personal risk also of exposure to liability, it isShow MoreRelatedLiability Exposure Within Multiple Businesses2028 Words   |  9 Pages There is always liability exposure within multiple businesses, There is always the personal risk of exposure to liability, this is considerably high; being a sole proprietor, they assumes unlimited personal liability, also for breach of contract lawsuits. Under this business entity all personal assets or put at risk for the sake of the organizations itself. liability deal with certain responsibilities of one party or a group of an organization that deals with financial compensationRead MoreThe Problem Of The Medical Marijuana Industry1410 Words   |  6 Pagesstaggering growth in recent years with many state level legalizations and the federal memo issued in 2013 that told prosecutors to leave these businesses alone, as long as they comply with all their state laws. Colorado was the first state to legalize marijuana for recreational purposes and marijuana infused edibles soon became a rapidly growing element within the marijuana industry. As such, states are struggling to write e ffective legislation and create adequate testing and identification to addressRead MoreProposed Changes Of The Accounting Infrastructure Reform Bill871 Words   |  4 Pageson auditors. The Accounting Infrastructure Reform Bill includes proposals to change this rule and allow members of accredited professional bodies to perform statutory audits. The Reform Bill is also proposing other methods for auditors to limit liability. There are a number of reasons behind the proposal. It allows for auditors to overcome limitations faced with their current partnership structure. A partnership structure means that a high level of care and standard must be present as every partnerRead MoreDisneys Strategic Initiative Paper1708 Words   |  7 Pagesthat talks about Disney’s role of ethic and compliance, procedures used to ensure ethical behavior, SEC regulations, financial performance, and the financial health. Role of Ethics and Compliance Disney has a tremendous amount of exposure to ethics and compliance criticism. Millions of consumers patronize the Disney Company, spending billions on the products and services the company offers. Possessing an ethical and compliant reputation is crucial to the Disney Company’s bottomRead MoreGreen Tree Investments, Llc Essay1569 Words   |  7 PagesGreen Tree Investments, LLC (â€Å"GTI†) is a limited liability company incorporated in 2001 under the Delaware Limited Liability Company Act. GTI is managed by seven partners with a combined 140 years of experience, whose expertise spans multiple industries. As of September 30, 2016, GTI manages approximately $9.7 billion in various alternative investments. Investors may attain the potential diversification benefits of alternative investments by customizing a portfolio to meet the Investor’s needsRead MoreThe Effects Of Exposure Levels On The Group s Exposure1119 Words   |  5 Pagessame as stress testing which capture the Group’s exposure to unlikely but plausible events. Many different scenarios are run, in order to account for significant movements in credit spreads, interest rates, commodity prices, and exchange rates. Citi performs stress testing on a regular basis to estimate the impact of extreme market movements. It is performed on individual positions and trading portfolios, as well as in aggregate inclusive of multiple trading portfolios. Citi’s independent market riskRead MoreRisk Management Systems Are Designed1453 Words   |  6 Pageshospitals keep records of all important information about their patients such as social security number, home address, private health information and so on. Hackers choose to hack hospitals as their security system is easier to hack. They target multiple hospitals at a time and ask for a ransom that costs less than buying insurance or upgrading the software, forcing each hospitals to pay. Medical malpractice is very frequent yet, isn’t severe due to the fact that it is accounted for in the healthcareRead MoreTelstra Corporation Limited Analysis And Cost Of Capital Review1523 Words   |  7 Pageslarge Australian company and telecommunications and media provider. With the use of technology rampantly increasing in society, Telstra is a company that appeals to a vast range of people, providing consumers with mobile and media connectivity, businesses with necessary software and network applications, and the sick and elderly with ehealth solutions. This report addresses Telstra Corporation Ltd, its shareholders, risk-return analysis and cost of capital review. 1.0 Shareholder AnalysisRead MoreSample Resume : Financial Analysis And Reporting Skills919 Words   |  4 PagesBroadly skilled and versatile assistant accountant and bookkeeper with more than 10+ years experience across multiple industries, providing both hands-on accounting support and higher level reporting. Excellent financial analysis and reporting skills, providing insights, trends and financial statistics for senior management to use in decision making. Able to confidently maintain large AP AR ledgers, Recognised as someone who is pro-active with the ability to quickly identify improvements in processesRead MoreWhat Type Of Entertainment Platform?1212 Words   |  5 Pagesenvironment around them. Many reasons can lead to poor financial performance for DirecTV, one being political instability. According to Nelthorpe (2012), Latin America has had some cases of nationalization, to include Venezuela’s nationalization of oil businesses, but is it usually physical assets that are continually taken over. DirecTV itself is in very little danger of nationalization. Political instability is an added potential risk, the outcome stems from a number of issues including corruption, terrorism

Gender Role In Joseph Conrad’s Heart of Darkness Essay

Gender Role In Joseph Conrad’s Heart of Darkness For the most part people who read Heart of Darkness by Joseph Conrad may feel that the novella is strictly a story of exploration and racial discrimination. But to Johanna Smith who wrote â€Å"’Too Beautiful Altogether’: Ideologies of Gender and Empire in Heart of Darkness† it is much more than that. Johanna Smith along with Wallace Watson and Rita A. Bergenholtz agree that throughout Heart of Darkness there are tones of gender prejudice, but the way that these three different authors perceive and interpret those gender tones are to a certain extent different. In â€Å"Too Beautiful Altogether† Smith points out that even though Heart of Darkness is an especially masculine account, femininity and†¦show more content†¦To recognize ideological contradictions in Heart of Darkness, one needs to be on familiar terms with discourse. â€Å"A discourse is a â€Å"domain of language-use† (Belsey 5), a specific mode of speaking, writing, and thinking that includes certain shared assumptions† (Smith 190). One-example Smith gives of an ideology in Heart of Darkness is the ideology of gender or empire, written in the words feminine or savage. Johanna Smith gives many examples of Marlow’s contradictions that his ideological discourse of empire and gender work to mystify. In Heart of Darkness the women are often silenced. Smith points out the example of the laundress: the company’s chief accountant insists that she had to be taught to launder his clothes properly and that she had a strong disliking for the job. But you never truly hear her side of the story; Smith suggests â€Å"Marlow’s silencing of the laundress shows Marlow’s authority as the masculine narrator of his story, to conceal not only her story but also those of the other silent women in Heart of Darkness† (Smith 193). Marlow’s Way of self asserting his dominating silence of the women is a clear example of Marlow’s view towards women and is a key illustration of just how much Marlow believes he, as a male, is far more superior than a women. The second pointShow MoreRelatedEssay on Feminist Theory in Heart of Darkness1199 Words   |  5 PagesMonsters in Heart of Darkness Joseph Conrad’s varying depiction of women in his novel Heart of Darkness provides feminist literary theory with ample opportunity to explore the overlying societal dictation of women’s gender roles and expectations in the late nineteenth and early twentieth century. The majority of feminist theorists claim that Conrad perpetuates patriarchal ideology, yet there are a few that argue the novel is gendered feminine. Sandra Gilbert and Susan Gubar claim â€Å"Conrad’s Heart of Darkness†¦penetratesRead MoreAnalysis Of Joseph Conrad s Heart Of Darkness1552 Words   |  7 PagesGender discrimination has been prevalent in societies around the world for centuries. Gender discrimination is formed on the basis of sexism. Sexism is the belief that one sex dominates the other. This prejudice encourages the creation of strict gender stereotypes. Universally, men are seen as strong, aggressive, and intelligent leaders, while women are viewed as weak, passive, and fooli sh followers. Historically, people have been socialized to accept and adhere to these stereotypes. Women haveRead MoreHeart Of Darkness By Joseph Conrad And The Portrayal Of Women1679 Words   |  7 PagesLucia Zhu Heart of Darkness by Joseph Conrad and the Portrayal of Women Joseph Conrad’s novella Heart of Darkness is an adventure tale about the narrator’s journey through the mysterious Congo River. Marlow, the narrator, becomes a sea captain as he travels the world in a steamboat. His journey starts from the Thames River in England to deep in the Congo River of Africa. Marlow’s mission is to locate and retrieve Europe’s best agent–Mr. Kurtz. As the search for Kurtz proves to be both horrifyingRead More The Portrayal of Women in Joseph Conrads Heart of Darkness Essay1201 Words   |  5 Pagesequality with men over the many centuries of the evolution of the modern western civilization. Hence, it cannot be overlooked that there still exist many literary examples of social disregard for woman potential. Joseph Conrads Heart of Darkness exemplifies the Western patriarchal gender roles in which women are given the inferior status.p Not only are women portrayed as being inferior to men, but Marlows (the protagonists) seldom mentioning of them in his Congo adventure narrative symbolizes hisRead MoreAnalysis Of Joseph Conrad s The Heart Of Darkness 1801 Words   |  8 PagesAlly Jones Professor Smith English 1302 November 18, 2014 Female Roles in Joseph Conrad s the Heart of Darkness: In regards to Joseph Conrad’s Heart of Darkness, many literature reviews focus on the motifs of Imperialism, the symbolism of darkness and fog, or the aspect of racism in Conrad’s work. During the era which Conrad wrote, England was going through the Victorian Era, which was marked by a shift in views on morality. The term â€Å"Victorian morality† is used today to describe values whichRead MoreGender Roles in Things Fall Apart733 Words   |  3 Pagescustoms that are assigned by gender. These customs restrict the freedom of Ibo woman and help to reinforce generation after generation the notion that Ibo men are superior to women. In Achebes essay An Image of Africa: Racism in Conrads Heart of Darkness, he claims that Joseph Conrads Heart of Darkness, despite its insights, ought to be eradicated from literature as an appropriate piece of work on the argument that it is racist. Achebe focuses on gender roles and avoiding stereotypes to dismissRead MoreAnalysis Of Conrad s Heart Of Darkness1729 Words   |  7 PagesIn Heart of Darkness, Joseph Conrad limits the amount and activity of his female characters, especially through the protagonist Marlow. Marlow merely reduces women into creatures of a different world and fails to see the importance of females. However, through this oppressive view on women, Conrad demonstrates Marlow’s ironic subjugation of women. Although in Conrad’s Heart of Darkness, women simply serve as symbols while Marlow attempts to display himself as masculine, Conrad reveals the influenceRead MoreAnalysis Of Joseph Conrad s Heart Of Darkness 1795 Words   |  8 PagesHeart of Darkness: A Contradictory Metaphorical and Symbolistic Novella by Joseph Conrad Figurative language is the use of words or expressions in a piece of literature that are not mean to be taken literally by the reader. This tool in literature is used to convey a message in an obscure way, many times leaving the true meaning up to interpretation. Examples of figurative language are symbolism and metaphor. However, there are many more methods an author can use to convey a non-literal meaningRead MoreAnalysis Of Joseph Conrad s Heart Of Darkness And The Quiet American1581 Words   |  7 Pagesdevelop different positions. Although gender allows our existence to flourish, females were and are still discriminated against. Similar to those people who experienced the dismantle of their culture and people, imperialism seeks people who are different. They observe the differences of language, culture, and even physical appearances. In Heart of Darkness and The Quiet American, the treatment of women and victims of imperialism are almost indistinguishable. Joseph Conrad and Gr aham Greene were bothRead MoreRestraint of Feminine Power in Kubla Kahn, Heart of Darkness, and Death Constant Beyond Love1618 Words   |  7 Pagesvery heart of humanity. From modern believers in a single female God to the early Pagan religions, which considered every woman a goddess due to the mysterious and god-like power of the â€Å"sacred feminine† to create life, people of various faiths and time periods have revered the powers of womanhood. In traditional American culture, however, women are supposedly powerless and fragile, and men supposedly have both physical and political power. Is this true for modern society? Are our gender roles such

Corporate Governance †Role of Board of Directors Free Essays

CORPORATE GOVERNANCE – ROLE OF BOARD OF DIRECTORS People often question whether corporate boards matter because their day-today impact is difficult to observe. But, when things go wrong, they can become the center of attention. Certainly this was true of the Enron, Worldcom, and Parmalat scandals. We will write a custom essay sample on Corporate Governance – Role of Board of Directors or any similar topic only for you Order Now The directors of Enron and Worldcom, in particular, were held liable for the fraud that occurred: Enron directors had to pay $168 million to investor plaintiffs, of which $13 million was out of pocket (not covered by insurance); and Worldcom directors had to pay $36 million, of which $18 million was out of pocket. As a consequence of these scandals and ongoing concerns about corporate governance, boards have been at the center of the policy debate concerning governance reform and the focus of considerable academic research. Because of this renewed interest in boardsmuch of the research on boards ultimately touches on the question â€Å"what is the role of the board? † Possible answers range from boards’ being simply legal necessities, something akin to the wearing of wigs in English courts, to their playing an active part in the overall management and control of the corporation. No doubt the truth lies somewhere between these extremes; indeed, there are probably multiple truths when this question is asked of different firms, in different countries, or in different periods. So what is a Board of Director (BoD) and what do Directors actually do? â€Å"A Board of Directors is a body of elected or appointed members who jointly oversee the activities of a company or organization. Other names include board of governors, board of managers, board of regents, board of trustees, and board of visitors. It is often simply referred to as ‘the board’ †. A board’s activities are determined by the powers, duties, and responsibilities delegated to it or conferred on it by an authority outside itself. These matters are typically detailed in the country’s company law, organization’s bylaws and/or the Article of Association (AoA). The bylaws commonly also specify the number of members of the board, how they are to be chosen, and when they are to meet. To better understand corporate boards, one should begin with the question of what do directors do’? Over the years there has been several indepth studies conducted and research literature published by some of the most brilliant academics only to answer this very question e. g. Mace, 1971, Whisler, 1984, Lorsch and MacIver, 1989, Demb and Neubauer, 1992, and Bowen, 1994 and their conclusions are presented breifly: The principal conclusions of Mace were that â€Å"directors serve as a source of adv ice and counsel, serve as some sort of discipline, and act in crisis situations†. The nature of their â€Å"advice and counsel† is unclear but Mace suggests that a board serves largely as a sounding board for the CEO and top management, occasionally providing expertise when a firm faces an issue about which one or more board members are expert. Yet Demb and Neubauer’s survey results find that approximately two-thirds of directors agreed that â€Å"setting the strategic direction of the company† was one of the jobs they did. 80% of the directors also agreed that they were â€Å"involved in setting strategy for the company†. 5% of respondents to another of Demb and Neubauer’s questionnaires report that they â€Å"set strategy, corporate policies, overall direction, mission, vision†. Indeed far more respondents agreed with that description of their job than agreed with the statements that their job entailed â€Å"oversee[ing], monitor[ing] top management, CEO† (45%); â€Å"succession, hiring/firing CEO and top managem ent† (26%); or serving as a â€Å"watchdog for shareholders, dividends† (23%). According to Epstein and Roy (2006), a high performance board must achieve three core objectives; in other words Epstein and Roy nail the core responsibilities of the board: . Provide superior strategic guidance to ensure the company’s growth and prosperity by Setting of Strategy: 2. Ensure accountability of the company to its stakeholders, including shareholders, employees, customers, suppliers, regulators and community; 3. Ensure that a highly qualified executive team is managing the company by The Hiring, Firing and Assessment of Management. Apart from what has been stated above one very significant and active role played by the board is in terms of â€Å"the hiring, firing, and assessment of management†. This is one role that is typically ascribed to directors is control of the process by which top executives are hired, promoted, assessed, and, if necessary, dismissed. Assessment can be seen as having two components, one is monitoring of what top management does and the other is determining the intrinsic ability of top management. The monitoring of managerial actions can, in part, be seen as part of a board’s obligation to be vigilant against managerial malfeasance. It is essential that the role, duties and responsibilities of directors are clearly defined. The Combined Code (2006) states that â€Å"the board’s role is to provide entrepreneurial leadership of the company within a framework of prudent and effective controls which enables risk to be assessed and managed†. According to UK Law, the directors should act in good faith in the interest of the company, and exercise care and skill in carrying out their duties. The Company Law Reform Bill (2005) defines, in section 154-161, the directors’ duties as follows: †¢ a duty to act within powers, that is, to act in accordance with the company’s constitution and only exercise powers for the purpose for which they are conferred; a duty to promote the success of the company, so a director must act in the way he considers, in good faith, would be most likely to promote success of the company for the benefit of its members as a whole; †¢ a duty to exercise independent judgment; †¢ a duty to exercise reasonable care, skill and diligence; †¢ a duty to avoid conflicts of interest; †¢ a duty not to accept benefits from third party †¢ a duty to declare an interest on proposed transactions or arrangements. But that does not quite answer our cardinal question as to ‘how the role the board plays is related to the overall corporate governance of the organization’. Nevertheless one thing is certain thus far is that the BoD lead and control a company and hence an effective board is fundamental to the success of the company. The board is the link between managers and the investors, and is essential to good corporate governance and investor relations. Since corporate governance represents the value framework, the ethical framework and the moral framework under which business decisions are taken; it therefore calls for three factors: 1. Transparency in decision-making; 2. Accountability which follows from transparency because responsibilities could be fixed easily for actions taken or not taken, and; . The accountability is for the safeguarding the interests of the stakeholders and the investors in the organization. Decisions relating to board composition and structure will be of fundamental importance in determining whether, and to what extent, the board is effective and successful in achieving these objectives. A board will typically be composed of a Chairman, Chief Executive Officer, Executive Directors, Non- Executive Director, Independent Director, Company Secretary and then there are committees made from among the board for specific purposes with a view to increased corporate governance and hence accountability. It is important that the board has a balanced composition both in terms of executive and non executive directors and also in terms of experience, qualities and skills that individuals bring to the table. The Institute of Directors (IoD) has published some useful guidance in this area in 2006 which is shared below: †¢ Consider the ratio and number of executive and non executive directors. †¢ Consider the energy, experience, knowledge, skill and personal attributes of current and prospective directors in relation to the future needs of the board as a whole, and develop specifications and processes for new appointments, as necessary. Consider the cohesion, dynamic tension and diversity of the board and its leadership by the chairman. †¢ Make and review succession plans for directors and the company secretary. †¢ Where necessary, remove incompetent or unsuitable directors of the company secretary, taking relevant legal, contractual, ethical and commercial matter into account. †¢ Agree proper procedures for electing a chairman and appointing the managing director and other directors. †¢ Identify potential candidates of the board, make selection and agree terms of appointment and remuneration. New appointments should be agreed by every board member. †¢ Provide new board members with a comprehensive induction to board process, and policies, inclusion to the company and to their new role. †¢ Monitor and appraise each individual’s performance, behavior, knowledge, effectiveness and values rigorously and regularly. †¢ Identify development needs and training opportunities for existing and potential directors and the company secretary. Roles of the board members 1. Chief Executive Officer and Chairman The CEO has the executive responsibility for running of the company’s business; on the other hand, the Chairman has responsibility for the running of the board. The two roles should not therefore be combined and carried out by one person Conclusions Corporate governance, and in particular the role of boards of directors, has been the topic of much attention lately. Although this attention is particularly topical due to well-publicized governance failures and subsequent regulatory changes, corporate governance is an area of longstanding interest in economics (dating back to at least Adam Smith, 1776). Because of corporations’ enormous share of economic activity in modern economies, the extent to which corporations deviate from value-maximization is extremely important. Consequently, corporate governance and the role of boards of directors is an issue of fundamental importance in economics. Understanding the role of boards is vital both for our understanding of corporate behavior and with respect to setting policy to regulate corporate activities. How to cite Corporate Governance – Role of Board of Directors, Essay examples

Google free essay sample

1.) An API user is given an account but is not able to view that account through the interface. The reason being: c. APIuserhasâ€Å"APIOnly†access 2.) API allows developers to use applications that: d. InteractdirectlywiththeAdWordsserver 3.) Bud would like to test new logic that uses API without modifying his live campaigns. Which tools would allow him to do this? b. AdWordsAPISandbox 4.) Which of the following allows advertisers to automate AdWords reporting and campaign management? a. UseofanAPIwebservice 5.) What is the benefit of the API? a. Advertisers can make dynamic changes to their AdWords accounts at scale. 6.) If someone wants to make frequent, specific changes to bids based on criteria for more than 100k keywords, what tool is most efficient? b. AdWordsAPI 7.) A user clicks on an ad for sneakers. He isn’t directed to a page with sneakers. He also receives : c. Linktoarelevantpageandremovethepop-up 8.) A good landing page for spring dresses would display? a. Severalcolorsofspringdresses 9.) A benefit of including a keyword within an ad text is that the keyword will: d. Itwillappearboldwithinthead 10.) To differentiate ads from competitors advertisers should: c. Includeprice,promotionsandacall-to-action 11.) How can advertisers determine the most profitable keywords within a company? b. Comparethecostincurredbyeachkeywordwiththeconversiondataforthatkeyword. 12.) You search keywords that should trigger your ad but your ad doesn’t appear. Why is this? a. Yourcampaigns are targeting a location outside where you are physically located. 13.) You want to increase the position of an ad but don’t want to raise the bid. How can you increase ad rank? c. Makechangestoimprovethequalityscoreofthead’skeywords. 14.) A high quality score can: b. Improveanad’sposition 15.) What is the most appropriate action to take if your keywords are below the â€Å"first page bid estimate?† a. Considerincreasingthebidoreditingthekeywordtoimprovequalityscore. 16.) You make edits to an ad and the position decreases. What was the cause? d. Theeditedversionislessrelevanttothekeywordswithintheadgroup. 17.) You have the same keyword in two different ad groups. The one to win within an auction will be the one with: b. Thebestqualityscore 18.) To improve the performance of an ad group on a search network, advertisers should create ad groups by creating: b. Keywordsthatarealsoincludedintheadtext 19.) In an AdWords account, which statistic is viewable for each ad group? c. Averagecostperclick 20.) Which of the following is the recommended action for new mobile ad campaigns? a. Useamobile-optimizedlandingpage 21.) An advertiser selling computer monitors is writing new ad text. Which line of ad text fits AdWords policy? d. 20-70%offLCDmonitors 22.) To achieve the best performance of text ads, which is a best practice? c. Includewordslikefindandsearchintheadtext 23.) What type of keywords tend to perform better with mobile ads? d. Shortgeneralkeywords 24.) A campaign that is targeting desktops is only performing well with text and image ads. The advertisers want to reach mobile devices. They should: b. Createaseparateadgroupformobileadswithintheexistingcampaign. 25.) If the query â€Å"Seattle Plumbers† is entered, Google will use the location term that is part of the query to show ads: a. TargetedtoSeattleregardlessoftheuser’sphysicallocation 26.) You are running a campaign that targets only France. However, you see clicks from users in Switzerland. Why might this happen? a. UsersinSwitzerlandaresearchingonGoogle’sFrenchdomain 27.) What is the quickest way to add a long list of locations to target in an AdWords campaign? d. Usethebulklinkinthecustomtaboflocationsettings 28.) Why would an advertiser use the bundles option when choosing location targeting? b. Toquicklyselectagroupofcountriesorterritoriestotarget 29.) Which tool allows you to test different combinations of website content for the purpose of improving conversion? c. Websiteoptimizer 30.) It is important to identify specific goals of an AdWords campaign so you can: c. Makestrategicchangestotheaccounttoimproveperformance 31.) A florist is advertising for five types of flowers, including red roses. When users type the phrase â€Å"red roses† Google shows the ad. What landing is more likely to result in a sale? a. Apageonthesitethatdisplaysonlyroses. 32.) Which of the following are key elements when optimizing a landing page for AdWords? b. Relevantandoriginalcontentthatclearlyrepresentsthebusiness. 33.) What report helps you identify which pages on your site should be optimized? d. Toplandingpages 34.) A user conducts a â€Å"laptop computers† search and clicks on an ad. Which landing page could be most relevant? d. Categorypagecontainingavarietyoflaptopcomputers. 35.) An advertiser can provide physical address location info about their business through Google places account. Ads that include this type of info are eligible to show on: a. Anynetworksselectedinthecampaign’ssettings 36.) Which feature distinguishes location extension from regional and customized campaign targeting? b. Customizedcampaigntargetingisrequiredinordertoenablelocationextensions. 37.) Business listings in Google places can be:

A Yellow Raft in Blue Water free essay sample

Freche Mr. Ontiveros World Literature – 2nd period December 5, 2010 Friends Forever! â€Å"Trust is like a vase†¦ once it’s broken, though you can fix the vase, it’ll never be the same again† – Author unknown. Almost every person has had at least one person who he or she can confide their secrets. Over time one can learn whether or not he or she can trust or believe another will hold that confidence. If that certitude is shattered, it takes time again to reconcile and to earn it back. In Michael Dorris’s novel, A Yellow Raft in Blue Water, Ida is a girl who entrusts in her young Aunt Clara with secrets from school to boys. When Clara reveals Ida’s hope about Willard Pretty Dog, the trust is broken; despite this, Ida still helps Clara and also creates herself a new certitude through Clara’s daughter, Christine. Clara comes to live with Ida and her family to take care of Mama and instantly Ida becomes infatuated with her. We will write a custom essay sample on A Yellow Raft in Blue Water or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page Clara is the opposite of Ida: pretty, little, and neat. Ida acts very friendly and giving towards Clara. After a while she admits that she â€Å"confided my secrets and sought her advice† (Dorris, 303). Ida even felt â€Å"encouraged by her sureness† (304) with what she has told her; especially when Ida tells Clara about her crush and hope of Willard Pretty Dog. Clara makes Ida feel good about herself with the advice she gives her. Ida feels as if she has a friend that she can trust and a person who can be a role model. Ida has created her certitude through Clara. Clara has brought shame to the family and is pregnant with Ida’s father’s child. In order to hide this shame Clara came up with the idea of Ida pretending to be with child. Clara mentioning this hurts Ida but what hurts Ida even more is the reason behind the story that makes it more plausible to Mama and Papa. Clara tells them that â€Å"No one would be surprised. Everyone’s aware she’s after Willard Pretty Dog† (309). Ida is shocked at Clara’s betrayal of revealing her hopes. Clara’s remark does not only break Ida’s certitude in her, but also shows the low inclination Clara has on Ida.

Treading Water In Great Expect essays

Treading Water In Great Expect essays Ones desire to control another is often a desperate attempt to control ones own life. One who feels helpless, uses her power to shape and dictate another, seemingly unimportant life. However, to go through life confident, only to discover that ones life is being dictated by another is both depressing and empowering. In Charles Dickens, Great Expectations, the female characters of Miss Havisham, Estella and Biddy, display enormous power over the male characters and through the development of these characters the reader sees a clear picture as to why this occurs. Pain, caused by social injustice and heartbreak motivates change and show clear-cut divisions of the society at the time. Also, the reader sees that although power and wealth can buy many things, the capacity to love and forgive is much more beneficial. The influence of Miss Havisham, Estella and Biddy on the tragic hero, Pip, is both admirable and hurtful. Dickens shows that although one may struggle to maintain power and aut hority over others, this leads one to a life of great unhappiness and a failure to possess the position in society one desires. Miss Havishams influence and hurtful actions prove to pay a vital role in the development of young Pip. Her obsession with her failed marriage and her intense hatred towards men, show the reader how bitterness and isolation from society plaque the mind. Despite these bad qualities, critic Julian Maynaham has described Miss Havisham as a false fairy-godmother, as she shows great power over Pip and teaches him many life lessons. In raising Estella, she manufactures the young temptress to break Pips heart. A.L. French agrees in saying that Miss Havisham trains Estella to hurt men as men had hurt her and trains Pip to be to Estella as she was to Compeyson (51). Her desire to control the life of another is motivated by the fact that she feels that she had no control of her own. In stopping th...

Do the requirements of IFRS 8 Operating Segments enhance the quality Assignment

Do the requirements of IFRS 8 Operating Segments enhance the quality of information available to financial statement users - Assignment Example IFRS 8 states that an operating segment is a component of any organization that engages in business activities that earn revenue. The entity’s operating results must also be regularly reviewed by the chief operating decision maker. In addition, the entity must have discrete financial information. In business, an operating segment is that an independent unit that produces discriminated revenue thus necessitating preparation of separate books of transactions. It helps companies to track their performance in different areas of the market (IFRS 8 website). The paper discusses the reasons why the provision of segmental information is useful, current requirements of IFRS 8 and how they differ with other past and present accounting standards. It also presents the evidence as to whether the current requirements increase the quality of information available to users of financial statements. A good number of market participants and stakeholders are usually interested in the disclosures of information regarding the operating segments of the company. The provision of segmental information ensures that users of financial statements access information relating to the firm’s past performance, their risks and returns so as to be able to make informed decision or judgment about the entity in entirety (Christian & LüDenbach, 2013, p. 451). It ensures that users of information easily access the information regarding performance and prospects of the particular part of the entity that which they are interested. The stakeholders need to consider separate prospects and performance of each sector so as to be able to estimate the performance of the entire enterprise fully. Provision of segmental information ensures transparency. Transparency is the cornerstone of any corporate financial reporting because analysts and other stakeholders require complete and accurate information to assess the growth and

Shoes leather business industry in South Korea Term Paper

Shoes leather business industry in South Korea - Term Paper Example Subsequently, it has also been learnt that government laws regarding the operations of the leather industry are also quite strict wherein rigid laws are imposed to control the production of leather products in an integrated and ethical manner. These aspects have certainly affected the overall industry operations of the leather producing sector to a large extent (PETA, 2013; UNIDO, n.d.). Focusing on this particular issue, this paper intends to analyze in detail the overall challenges faced by the tanning or leather industry of South Korea. The paper further emphasizes upon the issues that are being related with the leather industry of the world with special regard to South Korea taking the example of HAESUNG AIDA Co. Ltd. A Brief Overview of the Company HAESUNG AIDA Co. Ltd. is one of the largest and the most well known companies of South Korea. The company mainly focuses on manufacturing quality leather products. It has been observed that the company is considered as a world class t annery manufacturer, the quality of which is considered excellent by the branded companies playing in the global market. It is known that the company has acquired the reputation of a leading leather company of Korea. Undoubtedly, this acknowledgement has been gained through immense hard work and honesty in manufacturing its products for the people all over the world. It always intends to produce products that would be able to satisfy the current needs of the customers to the utmost level. It has been observed that through continuous development of technology and innovative production techniques, the company has managed to establish large size production units which are further operated through organized processes in Korea. This enables it to carry out bulk production and obtain a... The leather industry is one of the most rapidly developing industries of the world. It has been observed that the industry plays a major role in economic performance of the countries. It has been observed that effective performance of companies in this industry will be related with the several aspects or rather obstructions such as environmental factors related with the operations of the company, government regulations for this kind of industries and some other vital barriers. It can be further observed that the company has taken various steps in order to alleviate all the associated concerns of the leather industry. In this regard, the company provided training to its employees, arranged programs for customers and suppliers for environmental awareness and incorporated a lot of advanced technologies in the working process in order to enhance its environmental performance. The company also comes up with new strategies in order to operate efficiently in spite of the economic downturn. However, despite these steps the company has experienced certain financial breakdowns owing to the various problems associated with the leather industry. The financial position or performance of the company is effected by the cost it spends in enhancing its environmental performance, expenditure and losses of the company owing to the stern governmental regulations and the maintenance of its employees regardless of its negative performance due to recession.

E-Goverment Network Infrastructure for the State of Kuwait Term Paper

E-Goverment Network Infrastructure for the State of Kuwait - Term Paper Example Anonymous Computer Technologies is a Kuwait based company dealing with software development and maintenance, network design and deployment, hardware troubleshooting and a diverse range of outsourcing services. Its mission is to target high end business franchises in order to fulfill their computer solution requirements. Its vision is to become a leading IT solution company in Kuwait, a future point of reference and to trade on the Kuwait Stock Exchange. The company has a general objective of satisfying its customer's needs and separate objectives for the Kuwait project that include to design, develop and deploy a network infrastructure for Kuwait, to link every government ministry, department and legal body throughout the country via the network system and to facilitate adequate data exchange between the various government segments . The company has potential to grow given the promise in the multimillion dollar growing IT market in Kuwait. It has an upper hand to its competitors give n its work portfolio and a professional team to boot. In addition to this, the company is sufficiently marketed through advertisements in the internet, print media, various promotions through event sponsorship and pamphlets. Anonymous Computer Technologies has its main operations based on the services and products it offers of software development, networking and sales of computer accessories. To conduct these operations efficiently, the company utilizes various financial reports that include project Start-up Funding Reports, financial Indicators report and projected cash flow. The company hosts an assortment of products and services that are implemented by a professional team made up of 38 members and comprising of the Chief Executive Officer, his assistant, the Chief Information Officer, developers, database administrators, the company secretary, the financial controller, networkers, sales personnel and a marketing team of three. Introduction The business world has revolutionized from the physical market to the intangible internet market that is widely referred to as ecommerce. Ecommerce, an idea originating from Information Technology and the internet have ensured that the global market has been minimized to a click away and also ensured that business is conducted in a systematic manner. Kuwait is an Arab country that has not lagged behind in this wave of new age business conduct. Most Kuwait businesses are run by ecommerce and statistics gathered have proven beyond doubt that Kuwait is fast turning towards a near 100% to ecommerce. In 2008, it was reported that 72% of ecommerce users transacted credit card payments through ecommerce modes. In the same year, 15.5% of all cell phone users in the country with a cell phone penetration of over 80% used ecommerce. However, one significant aspect in the country is dragging the whole revolution: a traditional Kuwait government network structure (Business Monitor International, 13). Kuwait citizens including worker s within the government ministries, departments and other statutory bodies have had to suffer from an unreliable governmental network structure that denies them adequately

Le concept du luxe

Le concept du luxe PARTIE I: APPROCHE THEORIQUE Chapitre 1 Introduction de luxe 1.1. Le concept du luxe Quest-ce que le luxe? Le mot LUXE provient du latin  « luxus  » qui veut dire somptuosità © excessive et ostentatoire. Il signifie, selon le petit Larousse:  «somptuosità © excessive, faste, richesse ». Cette notion a connu plusieurs changements dà ©s le 17e Sià ¨cle, et à   laube du 21e Sià ¨cle, le luxe nest plus nà ©cessairement somptueux, ni mà ªme rà ©servà © à   certains privilà ©già ©s, selon Michel GODET, dans son ouvrage  «le luxe dans tous ses à ©tats ». Le luxe se banalise et se dà ©mode de plus en plus vite, par rapport au passà ©. Le mot luxe dà ©fini par Le PETIT ROBERT est  «un mode de vie caractà ©risà © par de grandes dà ©penses consacrà ©es à   lacquisition de biens superflus, par gout de lostentation et du plus grand bien-à ªtre. » En rà ©alità ©, il est difficile de lui donner une dà ©finition unique et prà ©cise. Beaucoup de professionnels du luxe, à ©conomistes, chercheurs, sociologues, les clients du luxe, essaient de lui donner une dà ©finition prà ©cise, mais pour linstant il reste un concept subjectif. Comme laffirme Jean-Noà «l Kapferer dans son ouvrage  «luxe oblige » en à ©crivant que le concept de luxe nest pas une catà ©gorie dans labsolue, mais un ensemble relatif qui ne peut à ªtre dissocià © de la structure politique et sociale du sià ¨cle auquel il appartient[1]. Si on demande à   la population ce que luxe signifie selon eux, les rà ©ponses seront trà ¨s diffà ©rents, parce quà   chacun son luxe[2]! Dailleurs, les frontià ¨res du luxe se dà ©placent avec les conditions de vie, les classes et les cultures, prà ©sentà ©es dans la lecture de Jean Philippe Antoine. Michel GODET,  «le luxe dans tous ses à ©tats », le luxe se dà ©finit dabord comme un mode de vie gà ©nà ©ralement associà © à   des dà ©penses importantes pour lacquisition de biens superflus. Donc le luxe est tout dabord se traduit par un rà ´le sociologique: un mode de vie. Le mot superflu signifie Satisfaire des besoins dont on na pas besoin[3], et que celui ci nest pas indispensable et quil nest pas un besoin ordinaire de la vie. 1.2 Les caractà ©ristique dun produit de luxe Malgrà © les nombreuses dà ©finitions proposà ©es par diffà ©rentes personnes telles que des professionnels du luxe, à ©conomistes, chercheurs, sociologues, les consommateurs, le luxe se caractà ©rise toujours par les 5 crità ¨resdà ©finis ci-dessous: La qualità © Lindustrie du luxe est basà ©e sur une qualità © supà ©rieure des ces produits ou de ces services. La meilleure qualità © est la principale caractà ©ristique du luxe. Pour devenir un luxe, il doit y avoir des diffà ©rences nettes par rapport aux produits de la consommation de masse. Parmi les composantes dun objet de luxe, on trouve toujours une và ©ritable supà ©riorità © technique qualitative ou technologique[4]. Par exemple, chez Rolls-Royce, chaque partie de leurs và ©hicules sont uniquement fabriquà ©es à   la main, donc les voitures de la production industrielle ne peuvent pas remplacer sa position unique. Rolls-Royce se distingue donc par sa qualità © supà ©rieure et cette caractà ©ristique le dà ©marquant clairement des autres marques. La haute couture de luxe se distingue particulià ¨rement par leur design, la texture de haute qualità ©. Le luxe est prà ©sent aussi dans le secteur des services. Par exemple, dans un lhà ´tel de luxe dont le service est de haute qualità © proposant un trà ©s grand confort et plaisir. Donc latout et la principale caractà ©ristiques de luxe du luxe est forcà ©ment supà ©rieur aux les produits ordinaires. La raretà © Selon Vincent Bastien, la raretà © est centrale dans lidentità © du luxe. La Raretà © est un caractà ¨re trà ¨s essentiel pour le luxe ce qui le distingue des produits de masse. Le PDG de cartier international, Bernard Fornas, a dit que  « Je dois gà ©rer la dà ©sirabilità © de cette maison, il faut maintenir le ratio entre disponibilità © et raretà ©Ã‚ ». Vincent Bastien distingue deux grands types de raretà © dans son ouvrage  «luxe oblige »: un cotà © la raretà © physique qui comprend les ingrà ©dients, les processus de production comme par exemple dans la haute couture oà ¹ les habits sont fabriquà ©s à   la main par un grand couturier et donc chaque pià ¨ce est unique dans le monde. Dun autre cotà © il y a une raretà © virtuelle ou impression de raretà ©, signifià ©e, crà ©Ãƒ ©e et entretenue par la communication elle-mà ªme. Si un produit de luxe perd de sa raretà ©, si un jour on le trouve dans nimporte quel magasin, et tout le monde peut donc possà ©der ce produit, alors il ne sera pas classà © et reconnu comme un produit de luxe, mais un produit de grande consommation. Cest pourquoi les entreprise de luxe font des efforts pour prà ©server la raretà © de son produit: Cartier a rà ©duit le nombre de rà ©fà ©rences dans sa ligne,  « Must », diminuà © le nombre de ses points de vente en particulier chez les opà ©rateurs  « Duty Free  », et lancà © un dà ©partement  « Private Collection  » pour les montres de prestige[5]. Le prix Quand on pense le mot  «luxe », on pense tout de suite à    «cher ». Saphia Richou a dit dans son ouvrage  «le luxe dans tous ses à ©tats » que le produit de luxe est forcà ©ment cher et il est cher parce quil est rare et de qualità ©[6]. Cest la raretà ©, la production en nombre limità ©, et la qualità © qui rend le produit de luxe distinctif par rapport aux produits de masse. Dailleurs, il faut prendre en compte de la valeur imaginaire de luxe. Daprà ¨s Vincent Bastien dans son ouvrage  «luxe oblige », le prix indique la valeur dà ©change dun produit, mais ce qui fait le luxe est la valeur symbolique. Cela signifie quune marque de luxe peut demander un prix dautant plus à ©levà © que sa valeur symbolique est plus forte.[7] Pour lauteur de la Thà ©orie de la classe de loisir datà ©e de 1899, lobjet de luxe est cher parce que tout ce qui  «est absolument ravissant est synonyme de pà ©cuniairement honorifique ». [8] Donc sans ce prix à ©levà ©, les produits de luxe nexisteraient pas. Le superflu Comme prà ©sentà © dans la dà ©finition de luxe,  «Le mot superflu signifie Satisfaire des besoins dont on na pas besoin[9], et que celui ci nest pas indispensable et quil nest pas un besoin ordinaire de la vie. ». Raconte une histoire 1.3 Les trois cercles du luxe Jean Castarà ¨de, dans on ouvrage  «le luxe », classifie le secteur du luxe selon trois cercles prà ©sentà ©s au dessous: Le Superluxe accessible à   quelques-uns. Daprà ¨s Jean Castarà ¨de, Les produits sont alors uniques et sur mesure. Par exemple, celui de la haute de coutume, les moyens de transport (les voiture de luxe, les avions privà ©s..), la joaillerie de luxe, les Å“uvre dart. Son Chiffre daffaire estimà © est de 35,5 milliards deuros[10]. Le deuxià ¨me cercle est plus abordable, qui sont plutà ´t des dà ©clinaisons du luxe[11].Ce cercle correspond aux secteurs traditionnels du luxe. Par exemples, les prà ªts à   porter, les bagages, les accessoires, les montres, les stylos. Son Chiffre daffaire est de 45 milliards deuros[12]. Le troisià ¨me cercle correspond aux produits particuliers par rapport aux produits de masse, comme les parfums, les cosmà ©tiques haut de gamme, les spiritueux de luxe. Son Chiffre daffaire dans le monde est environ 98,5 milliards deuros.[13] Source:  «Le luxe », Jean Castarà ¨de, 1992, P62 1.4 Les trois niveaux de luxe Danielle Allà ©rà ¨s, dans son ouvrage  «LUXE†¦.Stratà ©gies Marketing », distingue trois niveaux de luxe: Luxe inaccessible, luxe intermà ©diaire et luxe accessible qui correspondent bien aux 3 cercles de Jean Castarà ¨de. Je vais retirer lessentiel de ces dà ©finitions pour quon puisse mieux comprendre les spà ©cificità ©s de chaque niveau des produits de luxe. * Le luxe inaccessible Le luxe des modà ¨les exclusifs, parfois rà ©alisà ©s à   la main et à   lunità ©. Il correspond à   des produits de qualità © inà ©galà ©e et exceptionnelle, rare, voire unique, et prà ©cieux possà ©dant une certaine perfection de rà ©alisation, par exemple, la haute couture de Chanel. Son prix est extrà ªmement à ©levà © et sa mà ©thode de communication est trà ¨s sà ©lective, prestigieuse et intimiste. Le luxe inaccessible utilise beaucoup en hors mà ©dia les à ©và ©nements sportifs et culturels et en mà ©dia une presse trà ¨s sà ©lective, comme les magazines de mode trà ¨s  «select ». * Le luxe intermà ©diaire Le luxe intermà ©diaire est de trà ¨s grande qualità © mais moins parfait et moins rare que le luxe inaccessible. Par rapport au luxe inaccessible, son prix est dà ©jà   plus accessible mais fait nà ©anmoins lobjet dune rà ©flexion trà ¨s poussà ©e. Son cible de consommateurs est plus large par rapport à   celui de luxe inaccessible. Daniel Allà ©rà ¨s nous a dit que, le luxe intermà ©diaire correspond à   une classe sociale intermà ©diaire qui souhaite conserver ses distances par rapport aux autres classes sociales. Les consommateurs de luxe intermà ©diaire souhaitent se distinguer des autres. * Le luxe accessible Les produits de luxe accessibles sont fabriquà ©s en sà ©rie et plus rapidement. On peut citer, par exemple, les parfums et les cosmà ©tique. Cest un marchà © trà ¨s concurrentiel. Dans ce marchà ©, les consommateurs nont pas suffisamment de connaissances sur les produits, par exemple, les fonctions dun produit soin de la peau, ou un nouvel odorat dun parfum, donc ils sont beaucoup influencà ©s par la publicità ©. La communication repose sur tous les mà ©dias. Source:  «LUXE†¦.Stratà ©gies Marketing », Danielle Allà ©rà ¨s, P169 207 1.5 Etude de marchà © du secteur du luxe 1.5.1 Le Chiffre daffaire depuis 2000 Touchà © par la crise financià ¨re de 2009, le secteur du luxe dans sa globalità © à   connu une forte rà ©cession. Quelle est la taille du marchà © du luxeactuellement ? Si nous prenons le luxe dans sa forme la plus reduite: mode, accessoires y compris la maroquinerie, produits cosmà ©tiques et parfums, vins et spiritueux, etc, les ventes sont de 175 milliards deuros, comme on peut le constater sur le graphique ci dessous. Touchà ©e par la crise financià ¨re de 2008, en 2009, le marchà © du luxe a chutà © de 10%, soit 157 milliards deuros, aprà ¨s 5 ans de croissance constante depuis 2003. Cest surtout le marchà © europà ©en qui est plus touchà © par la crise; par contre, les Etats-Unis et surtout lAsie sont moins influencà ©s. Si nous prenons compte les voitures et les voyages de luxe, la taille du marchà © serait proche de 250 milliards deuros[14], selon lestimation en 2007. Ces chiffres nous permettent davoir une idà ©e gà ©nà ©rale de la taille du marchà © du luxe. Source: Traitement Xerfi Global: donnà ©es primaires sources national et Bain Comany 1.5.2 Le marchà © mondial du luxe par secteur Le marchà © du vestimentaire reprà ©sente le premier segment du marchà © du luxe, soit 32,1% dans le marchà © mondial du luxe (voir le graphique). Influencà © par la crise financià ¨re de 2009, ses ventes baissent de 15% par rapport à   lannà ©e prà ©cà ©dente. Les accessoires diminuent ses ventes aussi, et ils reprà ©sentent 18% du marchà ©. Nà ©anmoins, à ©tant le luxe accessible, les parfums et les cosmà ©tiques rà ©sistent bien à   la crise de 2009.[15] Source: Xerfi 2008 1.5.3 le marchà © mondial du luxe par gà ©ographie Dans sur le graphique ci-dessous, la taille des bulles reprà ©sente la taille proportionnelle du marchà © du luxe dans diffà ©rents pays. A travers ce graphique, on peut observer, quà   cause de la crise, lEurope et lAmà ©riques qui reprà ©sente la plus gros du marchà © (70% ensemble), ont connu une baisse importante. Le Japon, quant à   lui, continue à   reculer depuis 2007. En revanche, lAsie (hors Japon) sen sort plutà ´t bien, grà ¢ce à   la croissance des ventes provenant de la Chine et de lInde.[16] Dailleurs, le reste du monde(Moyen-Orient) a une tendance à   augmenter. 1.5.4 Les principaux acteurs du luxe Comme nous pouvons constater dans le tableau au-dessous, aujourdhui, le marchà © de luxe est dominà © par des grands groupes multimarques, comme LVMH, Richemont, et Gucci Group (PPR); et quelques marques amà ©ricaines(Està ©e Lauder), et Japonaises (Shiseido). Dailleurs, nous pouvons aussi remarquer que ce sont les entreprises franà §aises et Italiennes qui dominent le secteur de luxe. Classement des leaders mondiaux du luxe Source: Traitement Xerfi Global daprà ¨s Opà ©rateurs, presse à ©conomique et greffes des tribunaux de commerce. LVMH, le leader mondial du luxe, à   rà ©alisà © son Chiffre daffaire de 17,2 milliard deuro en 2008, qui est trà ¨s impressionnant. Le groupe a un portefeuille de prà ¨s de 60 marques prestigieuses[17], y compris Louis Vuitton, Christian Dior, Fendi, Marc Jacobs, Givenchy, Guerlain†¦ses 5 actività ©s principales sont: Vin et spiritueux (18,1% du CA) Mode et maroquinerie (34,8% du CA) Parfums et Cosmà ©tique (16,6% du CA) Montres et Joaillerie (5,1% du CA) Distribution sà ©lective (25,4% du CA)[18] Le groupe Richemont, le second acteur principal de ce marchà ©, dispose 18 marques de luxedans 5 domaines: Joaillerie, Horlogerie, instruments dà ©criture, et cuiraccessoire et mode (Cartier, Van CleefArpels, Piaget, Lancel, Montblan, Chloà ©Ã¢â‚¬ ¦).En 2008, son Chiffre daffaire sà ©là ¨ve 5,4 milliard deuro. [19] Està ©e Lauder, une entreprise amà ©ricaine, Shiseido, une entreprise japonaise, et lorà ©al (produit de luxe), une entreprise franà §aise sont trois entreprises leaders mondiaux de la beautà © et de la cosmà ©tique haute gamme. Chapitre 2 La marque de luxe et les stratà ©gies marketing 2.1 La marque de luxe La dà ©finition de marque de luxe, proposà © par Michel Chevalier dans son ouvrage  «Management et Marketing du luxe » est quune marque sà ©lective et exclusive, qui apporte une valeur à ©motionnelle et crà ©ative supplà ©mentaire au consommateur.[20] Danielle Allà ©rà ©s dans son ouvrage  «luxe†¦ mà ©tiers et management atypiques », a donnà © la dà ©finition dune marque de luxe. Selon elle, la marque de luxe se distingue des marques de consommation courante par son nom, souvent la marque de luxe prend le nom de son crà ©ateur dorigine, ses immeubles, dont les plus significatifs sont les lieux de crà ©ation passà ©s ou contemporains, les boutiques lià ©es au crà ©ateur et à   la crà ©ation de sa maison et de sa marque, et les lieux de fabrication[21], les crà ©ateurs, les crà ©ations, produits, objets ou services, les plus importantes, en terme de proposition et daudace artistique ou esthà ©tique, comme le Parfum N °5 de Chanel[22], une histoire lià ©e à   son ou à   ses crà ©ateurs successifs, leurs personnalità ©s, leurs engagement esthà ©tiques 2.2 Identità © de marque 2.2.1 La dà ©finition didentità © de marque Comme tout le monde le sait, les grandes marques comme Louis Vuitton, Hermà ¨s, Rolex, Chanel, Peugeot, Lacoste, sont des marques fortes qui ont une grande valeur. Une marque forte contribue de faà §on significative à   la rà ©ussite des entreprises. Gà ©raldine Michel, dans son ouvrage  « au cÅ“ur de la marque » prà ©sente que pour dà ©velopper des marques fortes, les entreprises doivent mettre en place une gestion stratà ©gique de leurs marques qui implique la dà ©finition dune identità © de marque riche et claire.[23] Donc quest-ce que lidentità © dune marque? Gà ©raldine Michel a donnà © sa dà ©finition didentità © dune marque:  «lidentità © reprà ©sente la faà §on dont la marque veut à ªtre perà §ue, par opposition à   limage, qui est la faà §on dont la marque est rà ©ellement perà §ue par les consommateurs[24] ». Selon cette dà ©finition, on peut deviner que tout dabord, lidentità © dune marque correspond à   la faà §on quelle se ‘raconte aux consommateurs et elle est  «la rà ©sultante dans lesprit des consommateurs de lensemble des caractà ©ristiques de la marque »[25]. les caractà ©ristiques comme le nom de la marque, son logo, son prix, sa distribution, sa publicità ©, lhistoire de son entreprise. Comme cest une notion trà ¨s vaste mais relativement stable par rapport à   limage de la marque.  «Cest lidentità © qui permet ainsi de guider les dà ©cisions importantes sur la marque et qui garantit la cohà ©rence des diverses actions entreprises dans le temps ».[26] Kevin Lane Keller, Professeur dans  «Dartmouth College », prà ©cise que  « Lidentità © de la marque reflà ¨te la contribution de tous les à ©là ©ments de la marque à   sa notorià ©tà © et à   son image  ». Franà §oise Montenay, dans son ouvrage  «Management et Marketing du luxe », propose une dà ©finition plus prà ©cise de lidentità © dune marqueen concluant que le fait, pour une marque, de pouvoir à ªtre reconnue comme unique, dans la durà ©e, sans nulle confusion, grà ¢ce aux à ©là ©ments qui lindividualisent.[27] Selon Jean-Noel Kapeerer, lidentità © ne se plaque pas, mais se nourrit des racines de la marque, de son hà ©ritage, de tout ce qui lui donne son unique autorità © et sa là ©gitimità © dans un territoire de valeurs et de bà ©nà ©fices prà ©cis. Elle traduit son ADN, les ggà ©nes de la marque. Lidentità © de la marque est la base et le fondement identitaire des actività ©s de la marque. Cela peut servir doutil de gestion pour les dà ©cisions prises par les entreprises. Donc aujourdhui elle est devenue indispensable dans notre socià ©tà © 2.2.2 le prisme didentità © Selon Jean Noel Kapferer(1998), lidentità © dune marque contient six facettes qui construisent le prisme didentità © de la marque. Ces facettes sont le physique, la personnalità ©, la culture, la relation, le reflet et la mentalisation. Le prisme didentità © de la marque Source :  « Les marques, capital de lentreprise  » JN Kapferer (1998) * La dimension physique  «La dimension physique correspond à   là ©là ©ment tangible de la marque, ce sont les produits ou services, mais aussi les symboles et les couleurs associà ©s à   la marque[28] ». Cest le fondement et la base de la marque. Cest là ©là ©ment prà ©cis qui vient immà ©diatement à   lesprit des consommateurs quand lon parle de la marque.  «Cest ensemble de caractà ©ristiques sensorielles et objectives[29] ». Dans le domaine de luxe, la marque Chanel est associà ©e à   fà ©minin  «total look » pour femme; Hermà ¨s est associà © aux matà ©riaux nobles et objets en cuir; et quant à   la marque Louis Vuitton, cest qui vient à   lesprit aux consommateurs, cest des produits de qualità ©, fonctionnels et aussi identifiable, par un logo trà ¨s reconnaissable le monogramme LV.  · La dimension personnalità ©  «La dimension personnalità © reprà ©sente les traits de caractà ¨re associà ©s à   la marque. » [30] Cest un mode dexpression des produits ou des services. On se demande toujours la question comme si cà ©tait une personne, quel serait son caractà ¨re? La marque de luxe reprà ©sente souvent une personne vivante, rà ©elle, et crà ©atrice qui a une personnalità © forte et a un caractà ¨re remarquable. Comme pour la marque de luxe Yves Saint Laurent, son crà ©ateur a donnà © son caractà ¨re  «provocant, sà ©duisant et inaccessible à   sa marque »[31]; La marque Chanel est donnà © le caractà ¨re crà ©ative, perfectionniste, audacieuse, instinctive, sobre et sophistiquà ©e. Le caractà ¨re de la marque Louis Vuitton est simple, à ©là ©gante, et moderne. Hermà ¨s est chaleureux, sportive et à ©là ©gante. * La dimension culture La dimension culture correspond au systà ¨me de valeur et une culture propre lià ©e à   la marque. Pour J.N Kapferer,  «cest la facette essentielle de lidentità © dune marque de luxe, et pour connaitre son ADN, ses soubassements culturels, on doit ausculter tous les signes identitaires de la marque de luxe ».[32] * La dimension relation Il sagit de la relation entre la marque et ses consommateurs. Cest la communication sociale de la marque. La marque Chanel a donnà © la libertà © aux femmes; La marque Gucci se rattache fortement à   la sà ©duction et diesel à   la provocation. Hermà ¨s est associà © à   la confiance et à   la fidà ©lità ©. * La dimension reflet La dimension reflet est comme un  «miroir externe de la cible ». Il exprime « limage que la marque donne à   sa cible »[33].JN Kapferer dà ©crit ici de  «perception du marchà ©Ã‚ ». La marque Chanel donne à   sa cible le reflet des femmes modernes et à ©là ©gantes, et limage quHermà ¨s veut donner à   sa cible est classique, haute qualità © et aristocratie. * La mentalisation La mentalisation de la marque correspond au regard que pose le consommateur sur lui-mà ªme quand il utilise le produit[34]. Les consommateurs de Chanel se perà §oivent comme des femmes libà ©rà ©es et qui ont un style de vie à ©là ©gant. Ces six dimensions dà ©finissent lidentità © de la marque. La prise didentità © dune marque de luxe ne doit jamais à ªtre banale.[35] 2.2.3Exprimer son identità © de marque  «Rien ne sert de dà ©finir une identità © si celle-ci nest pas exprimà ©e clairement et fortement sur le marchà ©Ã‚ »[36]. Pour sexprimer son identità © (le produit, le logo, sa communication, son marketing etc), la marque dispose de ces diffà ©rents à ©là ©ments, comme le nom de la marque, le logo, le packaging, le symbole et autres signes de reconnaissance.  · Nom de marques Parmi les nombreux à ©là ©ments constitutifs de lidentità © dune marque, le plus important dentre eux est son nom, comme  «il reste le premier signe de reconnaissance dune marque »[37]. Les consommateurs reconnaissent une marque surtout à   travers son nom. Le choix du nom est un à ©là ©ment trà ¨s important dans la vie dune marque. Un nom de marque doit à ªtre distinctif des autres. Un nom avec une personnalità © forte contribuent forcà ©ment plus à   lidentità © dune marque par rapport à   un nom banal. [38] Par ailleurs, un nom doit reflà ©ter lidentità © de la marque. Gà ©raldine Michel, dans son ouvrage «Au cÅ“ur de la marque », a dit que  «de toute fois, ce nest pas le nom qui donne la personnalità © à   la marque, cest lidentità © de la marque qui donne une signification au nom »[39]. Donc il est trà ¨s dangereux de donner un nom de marque qui ne correspond pas ou ne reflà ¨te pas son identità © propre.  «Quel que soit le secteur dactività ©, un nom à   forte symbolique sà ©duit les consommateurs uniquement sil est cohà ©rent avec les valeurs de la marque »[40].Pour le produit de luxe, il est essentiel que le nom reflà ¨te son identità © qui se distingue par rapport aux autres, tout en restant trà ¨s crà ©atif. Souvent le nom dune marque de luxe provient de son crà ©ateur dorigine et quil identifie de son createur. Par exemple le nom de la marque Yves Saint Laurent, vient de son fondateur Yves Henri Donat Mathieu-Saint Laurent, donc Saint Laurent ne vient jamais à   lesprit des Consommateurs sans Yves.[41] Le nom de la marque Chanel utilise le nom de famille de sa crà ©atrice Coco Chanel. La marque Louis Vuitton a pris entià ¨rement le nom de son crà ©ateur Louis Vuitton. Cest le mà ªme cas pour Christian Dior, Hermà ¨s. Catherine Veillà ©, directeur Gà ©nà ©ral Ipsos Insight Marques, a dit que  «Dans le luxe, les noms de marques doivent venir rà ©veiller là ©go de la marque. Il faut savoir puiser et retraduire par sa sà ©mantique, cette relation fusionnelle qui existe entre la marque et le client du luxe. Cest ainsi que les noms de marques de luxe se diffà ©rencient de celles du mass-premium  ».[42] Comme le nom dune marque reflà ¨te son identità ©, il faut à ªtre trà ¨s prudent face à   un changement de nom de la marque, surtout pour un nom qui a pris racine dans la mà ©moire collective, parce quil risque de perdre son originalità ©, sa notorià ©tà © et son identità © au cours de ce changement. * Logos Le Logo est une faà §on particulià ¨re de dà ©crire une marque. Elle est lidentità © visuelle de la marque, une reprà ©sentation de la faà §on dont la marque sexprime graphiquement  «Les logos sont les blasons des temps modernes une combinaison de lettres ou de signes, une image, un idà ©ogramme, ou un groupe dà ©là ©ments graphiques ».[43] La prise en compte des spà ©cificità ©s locales des logos est un facteur important, comme les perceptions varient beaucoup dans les pays diffà ©rents. Au japon, les logos sont mieux acceptà ©es par rapport les europà ©ennes et les amà ©ricaine.  «Si une majorità © deuropà ©ens refusent de porter une cravate arborant lacronyme dune marque, cela ne pose pas de problà ¨me aux amà ©ricaines, et une telle pratique pourrait bien devenir une và ©ritable mode au Japon », [44]dite Franà §oise Montenay dans son ouvrage  «luxe oblige ».  «La marque Louis Vuitton, par exemple, propose à   sa clientà ¨le japonaise des sacs fortement «monogrammà ©s »; pour les consommateurs europà ©ens, la marque propose un tissu dans les mà ªme couleurs, mais avec un motif damier, ou bien des cuirs à ©pi ou taà ¯ga, ou le monogramme napparait quà ©pisodiquement »[45]. 2.3 Les paradoxes du luxe Comme on en a dà ©jà   parlà © dans le premier chapitre, les produits de luxe se distinguent des produits de masse, et possà ¨dent leurs propres caractà ¨res: ils sont rares, superflus, prà ©cieux, chers, haut de gamme, originals, prestigieux, somptueux, parfaits, etc. Le luxe est donc un secteur pas comme les autres! La question quon se pose est: est-ce quon peut manager une marque de luxe en utilisant les rà ¨gles traditionnelles qui sappliquent pour les produits de consommation de masse? Jean Noel Kapferer donne sa rà ©ponse dans son ouvrage  «luxe oblige »:  «Non. Pour manager la marque de luxe, il faut oublier nombre de lois du marketing. Celles-ci sappliquent bien aux marques, y compris premium, et mà ªme au  «trading up », [46]mais pas au luxe ». Donc à   partir de sa rà ©ponse, on voit que les rà ¨gles traditionnelles ne marchent pas pour des produits de luxe, et les rà ¨gles pour le luxe sont au contraire ceux du marketing traditionnel. Noel Kapferer nomme les stratà ©gies du luxe  «les rà ¨gles anti-lois »[47]. Comme on a parlà © dans le chapitre avant que le luxe se banalise considà ©rablement ces dernià ¨res annà ©es, et les produits de luxe sont accessibles aux plus grand nombre.  «On pourrait croire quen se dà ©mocratisant le marchà © du luxe a perdu de sa spà ©cificità © et que, ce faisant, son marketing ne se distingue plus guà ¨re du marketing des produits et services de grande consommation ».[48] Malgrà © la dà ©mocratisation des produits de luxe, le marketing de luxe a un caractà ¨re profondà ©ment paradoxal. On va ensuit analyser les cinq principaux paradoxes du marketing dans le marchà © du luxe que Bernard Dubois a identifià ©[49]. * Le paradoxe de la demande Dans le marketing traditionnel, Selon B. Dubois,  «on peut sinterroger sur lexistence de deux marchà ©s du luxe, lun investi de reprà ©sentations et de symboles dans lesquels les marques constituent autant de signes du paraà ®tre ; lautre fait dauthenticità © et de recherche dabsolu oà ¹ les remarques fournissent des repà ¨res dexcellence[50] » * Le paradoxe du produit Dans le marketing classique, avant de lancer un produit, on effectue une à ©tude de marchà © pour comprendre les besoins et les attentes des consommateurs, puis on crà ©e ou on à ©labore un produit qui doit leur correspondre. Cest comme la naissance du micro-ondes qui est en partie en raison du fait quaujourdhui les femmes ont peu de temps pour faire la cuisine, donc on a inventà © t appareil pour gagner du temps pour prà ©parer le repas et donc rà ©pondre à   cette demande prà ©cise. Cest la conception quon lappelle  «produit-rà ©ponse » Paradoxalement, cette conception de  «produit rà ©ponse » semble ne pas sappliquer au luxe.  «Le marketing du luxe est un marketing de proposition, oà ¹ linitiative est toujours dans le camp du crà ©ateur »[51]. Par exemple, pour un client dun habit de haute couture de Chanel, elle a nullement envie que Coco chanel lui demande comment cet habit doit à ªtre. Au contraire,  «Elle achà ¨te le gà ©nie du couturier et ne demande quà   à ªtre sà ©duite et à ©blouie »[52]. Les consommateurs achà ¨tent du luxe pour se faire plaisir, montrer sa rà ©ussite et rà ©aliser ses rà ªves, au lieu de satisfaire un besoin particulier. Prenons le sac de Louis Vuitton par exemple, on peut surement trouver un sac avec exactement la mà ªme fonction et la mà ªme capacità ©. Cela veut dire que le sac en lui-mà ªme ne possà ¨de aucun avantage supplà ©mentaire pratique mais sa possesseurs obtient un certains prestiges que seul ce sac peut procurer. Donc pour les consommateurs, le grand plaisir et la satisfaction que le sac de Louis Vuitton leur donne est bien supà ©rieur que celui procurà © par un sac sans marque, malgrà © la mà ªme capacità © à   terme de fonction. Donc cest pourquoi dans le luxe, il est primordial danalyser la satisfaction et le besoin du cà ´tà © symbolique et psychologique des consommateurs, daprà ¨s Dubois. Cependant, malgrà © tout, il est important pour le luxe à   à ©tudier le marchà ©, parce qu «elles seront simplement plus confirmatoires quexploratoires, centrà ©es non sur les attentes, mais sur les rà ©actions et prà ©fà ©rences du marchà ©[53] ». * Le paradoxe du prix Dans le marketing traditionnel, pour le produit hors du luxe, la structure de prix est à   la base de coà »t, et lintensità © des concurrences prà ©sentes sur le marchà ©. Nà ©anmoins, dans le monde du luxe, selon Dubois, le prix de vente est essentiellement dà ©terminà © par la  «valeur imaginaire », malgrà © que ces deux à ©là ©ments ci-dessous soient pris en compte aussi. Pour un produit de luxe, là ©cart entre le coà »t des matià ¨res premià ¨res et le prix de vente est considà ©rable. Quand à   la concurrence, cet à ©là ©ment semble moins prà ©pondà ©rant. Daprà ¨s Michel Chevalier,  «dans le luxe, il ny a que de lunique, mais pas dexpression dun avantage par rapport à   un concurrent », donc la notion d «avantage concurrentiel » nexiste pas dans le luxe. Chaque marque a son propre identità ©, et son consommateur identifie la marque par rapport à   cette identità ©. Un produit de luxe ne se fait rà ©fà ©rence quà   lui-mà ªme, et il na pas besoin de comparer le prix avec ces concurrents. Comme Chevalier a dit que  «le luxe est superlatif et non comparatif. Il est prà ©fà ¨re à ªtre fidà ©lità © à   une identità © que se soucier toujours dune supà ©riorità © par rapport à   un concurrent »[54]. Par exemple, un client qui achà ¨te un parfum de Coco Chanel, ne va pas comparer avec les autres marques de parfum e t sans vraiment chercher à   savoir ce qui est mieux ou moins bien, parce que ce quelle achà ¨te, cest lidentità © de la marque; il parait impossible de comparer une robe de Dior avec une robe de HM.  «Dans le luxe, on crà ©e dabord un produit, puis on voit à   quel prix on peut le vendre, ce prix à ©tant dautant plus à ©levà © que le client perà §oit cette offre comme du luxe »[55], dit Chevalier. * Le paradoxe de la distribution Isabelle Barbà ©ris dans son article  « les nouveaux paradoxes du luxe » a dit que  «un paradoxe de la distribution, qui nous renvoie au dà ©sir à ©galement paradoxal dà ©chapper à   la distribution grand public tout en prà ©servant une accessibilità © du produits[56] » Pour les produits de la grande consommation, pour rà ©ussir leurs ventes, ils doivent facilement à ªtre accessibles aux consommateurs, et donc la force de leurs rà ©seaux de distribution provient de la taille et du nombre de points de vente. On à ©value souvent le succà ¨s du lancement dun produit en reprenant le nombre de points de ventes qui ont acceptà © de les vendre. Dans le domaine de luxe, la situation est bien diffà ©rente. Une diffusion trop importante dun produit de luxe baisse la raretà © de ce dernier et nuit à   limage de la marque, qui sont des à ©là ©ments clà © des dà ©cisions dachat des consommateurs.  «La distribution doit gà ©rer la raretà ©Ã‚ », dit Jean-Noel Kapferer dans son ouvrage «luxe oblige ». Cest pourquoi les grandes maisons de luxe choisissent la distribution sà ©lective,  «qui devient le meilleur moyen de contrà ´ler la commercialisation de la gamme de produits au niveau de chaque point de vente »[57]. Louis Vuitton dà ©veloppe un rà ©seau entier de boutiques exclusives, celui lui permet aussi de gà ©rer la relation entre lui et ses clients. * Le paradoxe de la communication La communication dune marque auprà ¨s de ses consommateurs est un facteur clà © pour rà ©ussir. Dans le marketing traditionnel, plus on communique sur la marque, plus il est connu, et plus il sera vendu. Dans le domaine du

Foreign Language Learning Essay -- Education, English, Anxiety

Second/foreign language learning can be a demanding task for many language learners. One of the factors that make such process difficult is the existence of anxiety. Most language learners experience a feeling of anxiety in the process of language learning. Although the degree and severity of this feeling may vary from one individual to another, it cannot be claimed that it does not exist at all. The number of students who report that they feel anxious while learning a second/foreign language is surprising. According to [1], more than half of foreign language learners experience some degree of anxiety. It is also argued that language learning anxiety may pose potential problems for language learners [2]. Learners who feel anxious in their foreign language learning may find their study less enjoyable [3], which will in turn have a negative impact on their performance. Such being the case, it is crucial to investigate language learners’ perspectives on language learning anxiety in order to figure out what factors make them feel anxious. It is hoped that by omitting or at least reducing those factors, teachers and educators can create a more relaxing environment, so that more effective language learning would take place. Problem Statement With the increasing number of people who are willing to learn English as a second/foreign language, it is really necessary to find out the factors which may hinder or negatively affect language learning. One of these factors which has not been paid due attention to in academic settings is language learners’ anxiety. Most teachers are not aware of the fact that their students are not able to fully exhibit their potential because of the stressful situation they are in, or even if they know the stu... ...ed the cause of anxiety to the teacher or other people. Most students felt frustrated and helpless, although students who perceived themselves as having higher ability indicated a greater sense of resilience. Other findings were that the effect of and response to anxiety were associated with gender and perceived ability level. Andrade and William [17] reported Japanese university students’ reactions to anxiety-provoking situations in English-as-a-foreign language (EFL) classes. Overall, the findings indicate that some degree of anxiety affected 75% of the learners and that the debilitating aspects of anxiety strongly hindered about 11% of them. Another important finding is that many students enter their university EFL classes expecting to experience an anxiety-provoking situation and that anxiety is likely to significantly hinder the performance of some students.

Nature of Knowledge Essay

In the study of knowledge we distinguish between knowledge by acquaintance, in essence to know someone or know of something. Ability knowledge is for example to know how to swim or how to ride a bike. And, our main concern, propositional knowledge that is sentences or statements that can be either true or false. To have knowledge one needs to have a belief and for this belief to be true. The following text will show how true belief, even if it is justified in a rational way, does not suffice for knowledge. Take Nina, she is walking by some slot machines in the casino. She feels drawn to one of the machines, and believes it is her lucky day and that she will win because of the nice appealing colors on the slot machine. She places her bet, the wheels spin and line up three lucky 7’s, she wins and her belief turns out to be a true one. But while her belief being true, intuitively this do not suffice for knowledge, as it is easy to ascribe this winning to pure chance. Even if different suppositions may justify Nina’s belief in winning, it is natural to think that what Nina lacks in this situation to have knowledge, is justification. And also for this justification to be strong enough for Nina to be a rational being in believing she will win, without need to turn to superstition or vagueness to explain her belief. But even if Nina where to have a justified true belief, which she formed in a rational way, it is easy to show that this neither suffice for knowledge. Say Nina is a con girl, she has tricked the manager of the slot machine manufacturer to give her a manual, showing all the results the machine can produce, together with a serial number for each spin which is also displayed on the slot machine. So it is easy to look down in the manual what the next result will be. It is noon and Nina is now standing in front of the slot machine in the casino. She reads the serial number in the display and matches it in her manual. The next spin will line up three lucky 7’s and win. She places her bet and spins the wheel. Unbeknown to Nina there was an error when printing the manual so all the numbers are mixed up, making the manual useless. And this day the casino owner celebrates his 60th birthday by letting all the machines go off program at noon and give every placed bet at that time the three lucky 7’s line up. Nina’s justified belief turned out to be true, but due to lucky and unlucky circumstances we do not ascribe knowledge to Nina in this situation. Nina was responsible and rational when forming her belief, considering she went the length to trick the boss to give her the manual to see which spins win. If her goal is to win at slots, she was responsible when gathering evidence and responsible and rational in believing her evidence. And even if this example showed that an agent with a justified true belief formed in a rational and responsible way, do not necessarily have knowledge. It is easy to see that even if the agent lacks knowledge, she will often be successful in reaching her goals, because of the rational way she gains justification for her beliefs. Though it is not sufficient or may not even be necessary to have justified true beliefs when trying to grasp the nature of knowledge. Bibliography: Pritchard D. (2006) What is this thing called knowledge?, Routledge, Oxon

Free Essays on Censorship and Banning Books

Over time at one point or another, there has been issues about freedom of speech and censorship. I believe that there are fine lines to where there should be censorship, but not in all cases of what we see, read, or hear in everyday life. Books should not be banned because it goes against everything that our country was founded for, freedom to be what you want to be, to read what you want to read, and say whatever you want to say. I feel that I should not be told what to read and what not to read. People need to think for themselves and not let other people make decisions for them. Question Authority. Think a little more about what people tell you to do. Do you feel it is right? Use your own judgment wisely. Then conclude your own opinions on what you are told. The main reason books are banned from schools is because of sexual content, use of profanity, or the way the book may influence you. People in our society today should be wise enough to think by what they see and not by what they hear. Censorship could be defined as any individual or a group of individuals trying to impose their morality on all of society as a whole. While its important that we live in a moral society, the level of morality would be established naturally by and through the opinions on society as a whole. Not by any individual or small group. Our country was founded, there was something written in the Constitution called the First Amendment. The First Amendment gives us the freedom we have to think, see, speak, hear, etc. what we want to witness. Banning books takes away that freedom of the Constitution. The main purpose of books are to educate. If the book does not serve that purpose, chances are it won’t be used at all. Society should not really be concerned about books with no redeeming value being used in schools. If they have no value to them, chances are they are not going to be used. People need to get a better understanding of things and the purpo... Free Essays on Censorship and Banning Books Free Essays on Censorship and Banning Books Over time at one point or another, there has been issues about freedom of speech and censorship. I believe that there are fine lines to where there should be censorship, but not in all cases of what we see, read, or hear in everyday life. Books should not be banned because it goes against everything that our country was founded for, freedom to be what you want to be, to read what you want to read, and say whatever you want to say. I feel that I should not be told what to read and what not to read. People need to think for themselves and not let other people make decisions for them. Question Authority. Think a little more about what people tell you to do. Do you feel it is right? Use your own judgment wisely. Then conclude your own opinions on what you are told. The main reason books are banned from schools is because of sexual content, use of profanity, or the way the book may influence you. People in our society today should be wise enough to think by what they see and not by what they hear. Censorship could be defined as any individual or a group of individuals trying to impose their morality on all of society as a whole. While its important that we live in a moral society, the level of morality would be established naturally by and through the opinions on society as a whole. Not by any individual or small group. Our country was founded, there was something written in the Constitution called the First Amendment. The First Amendment gives us the freedom we have to think, see, speak, hear, etc. what we want to witness. Banning books takes away that freedom of the Constitution. The main purpose of books are to educate. If the book does not serve that purpose, chances are it won’t be used at all. Society should not really be concerned about books with no redeeming value being used in schools. If they have no value to them, chances are they are not going to be used. People need to get a better understanding of things and the purpo...

Free Essays on Catholicisms View On Life After Death

Catholicism’s beliefs in Afterlife Roman Catholicism has been around for a long time, nearly 2000 years. Due to this long history, tradition plays a very important role in this belief. Roman Catholicism’s distinctive tradition is the backbone to their beliefs and rituals of death and afterlife. These beliefs explain to them the ways to achieve this afterlife, what is waiting for them in the afterlife and how they could be denied heaven. Catholics believe first in the nature of God. The bible reveals in a special way God’s inmost personality, what he is really like. He is an awesome, sovereign Lord, is generous, accepting and selflessly shares with innumerable creatures the life that is his alone by right. He is upholding of the moral law yet remarkably is non judgmental, wants to forgive not punish. Second is the nature of human beings. Created in the image of God, more like him than anything else that exists. We are destined to share his own unlimited life and felicity. Roman Catholicism believes in the basic goodness of human nature. Third, existence of the Devil is essential. Such a belief gives an explanation for the pervasive evil that infects our world. Even with such a creature the biblical God reigns, supreme and serene, unthreatened by hostile forces. Fourth, the meaning of suffering. Christianity acknowledges a God who is all-powerful and good. Suffering in contrast is both real and evil, in itself the opposite of fulfilled living. But God remains in charge of his creations. God doesn’t cause suffering and hurt, but like a loving parent allows it to exist for its potential to further human growth. These four previous points are the building blocks of the Catholic religion and their beliefs of personal growth. Belief in life after death is at the heart of Catholic faith, along with resurrection of the body. Death is not an unnatural thing; it is something already due by creation. We receive... Free Essays on Catholicisms View On Life After Death Free Essays on Catholicisms View On Life After Death Catholicism’s beliefs in Afterlife Roman Catholicism has been around for a long time, nearly 2000 years. Due to this long history, tradition plays a very important role in this belief. Roman Catholicism’s distinctive tradition is the backbone to their beliefs and rituals of death and afterlife. These beliefs explain to them the ways to achieve this afterlife, what is waiting for them in the afterlife and how they could be denied heaven. Catholics believe first in the nature of God. The bible reveals in a special way God’s inmost personality, what he is really like. He is an awesome, sovereign Lord, is generous, accepting and selflessly shares with innumerable creatures the life that is his alone by right. He is upholding of the moral law yet remarkably is non judgmental, wants to forgive not punish. Second is the nature of human beings. Created in the image of God, more like him than anything else that exists. We are destined to share his own unlimited life and felicity. Roman Catholicism believes in the basic goodness of human nature. Third, existence of the Devil is essential. Such a belief gives an explanation for the pervasive evil that infects our world. Even with such a creature the biblical God reigns, supreme and serene, unthreatened by hostile forces. Fourth, the meaning of suffering. Christianity acknowledges a God who is all-powerful and good. Suffering in contrast is both real and evil, in itself the opposite of fulfilled living. But God remains in charge of his creations. God doesn’t cause suffering and hurt, but like a loving parent allows it to exist for its potential to further human growth. These four previous points are the building blocks of the Catholic religion and their beliefs of personal growth. Belief in life after death is at the heart of Catholic faith, along with resurrection of the body. Death is not an unnatural thing; it is something already due by creation. We receive...

English class work two Essay Example | Topics and Well Written Essays - 500 words - 1

English class work two - Essay Example For example, low levels of Vitamin D cause rickets in children. The main issue being addressed in the United Kingdom is the deficiency of Vitamin D in a large number of its population. The best source of Vitamin D is sunlight and found in a small number of foods. Unfortunately, there are certain factors that have led to the huge deficiency of Vitamin D in a huge number of the population. During the winter months, there is very low or almost no sunlight and this inhibit the use of Vitamin D from sunlight. Hence, this causes many people to stay indoors and heavily cloth themselves, increasing the chances of Vitamin D deficiency. The consequences of this are very evident in the UK, many infants suffer from Sudden Infant Death Syndrome (SIDS) and fractures in susceptible children. A pathologist, Dr. Irene Scheimberg based at Royal London Hospital discovered vitamin D deficiency in 8 further cases of SIDS and 30 other cases of children who died. In Scotland, there were many cases of multiple sclerosis, which is caused by this deficiency. These alarming statistics prompted the creation of 208 million pound vitamin supplement market. A multivitamin supplement is a preparation intended to be a dietary supplement with vitamins, dietary minerals and other nutritional elements. The UK government has a role to play in the regulation of this vitamin supplement market. As much as vitamin supplements are necessary, the UK government should ensure that the firms producing them meet high standards of human consumption. Multivitamin supplements need to also be researched before being dispensed to the public to prevent health hazards to certain groups of people, for example pregnant women. However, research shows that the best and safest sources of vitamins are from certain foods and having a balanced diet. One long-term project the UK government should undertake is to set structure to educate the people on

Character and Narrative Function of Nicodemus Essay

Character and Narrative Function of Nicodemus - Essay Example "Word of God" reveals Light and darkness goes away. Raymond Brown also writes, "The prologue is a hymn, a poetic summary of the whole theology and narrative of the Gospel, as well as an introduction".2 The result, for Brown, is that "we have a union of wisdom and God's word, a divine person uncreated and existing with the Father." Throughout, from verse 1 to 16, dialogues are centring on this theme of realising knowledge, virtue, truth, Father, Mother, Son, God and Word. The nature of these dialogues is such that they constitute the real essence of knowledge, truth and the Bible. It is this "Word of God" which appears initially to be mystical and mysterious! While, in reality and scientifically, this Word of God is the practical way to delve deep into one's inner self for becoming one with Truth. Knowledge or Truth is there for all of us to see from within. Books and modern science of information and technology cannot help obtain it. One has to see it with eyelids downwards and vision upwards. That is why these dialogues are the essence of Bible. When Jesus says, "Verily, verily, I say unto thee, except a man be born of water and of the Spirit, he cannot enter into the kingdom of God", it is yet another scientific hint to Nicodemus about seeing and realising God.3 It is after hearing the musical sound of Word of God and imbibing the Spirit that one not only experiences but also starts conversing with God. This is how every human being descends upon this spaceship earth from a Mother's womb to go finally for the second birth from the Word of God. Then such a twice born becomes Son of God!4 Necodemus is a leader who has read scriptures and laws for so many years. His behaviour has also been considered righteous. He asks Jesus quite a few questions. He does not grasp what Christ says at that instant. For Jesus, one is wrong until one is born again. This difficult for Necodemus to believe for he finds it hard to see that he has been in the wrong. Despite this apparent disbelief, Jesus bestows Word of God unto Necodemus. After receiving the Word of God, he does not ask much. He now listens to Christ and also Author's Last Name to others who were countering Jesus. He looks on under the spell of his re-birth! Even after crucifixion of Jesus, Necodemus buries Christ in the grave. What Necodemus has learnt from Christ We are all supposed to learn only that from Jesus. Howsoever we may interpret all teachings of Christ in Chapter 3 of the Gospel of John; certain view-points emerge very clearly. Despite several different versions of Bible and Gospel, His fundamental teachings are beyond reasonable dispute.5 Jesus Christ is bestowing upon us through Necodemus several pathways to light and Christian way of life. This is made available in John 3: 1-16, especially through the character of Necodemus. His initial scientific inquisitiveness, later tranquillity; his earlier hypocrisy in learning laws and going to temples and later equanimity of keeping quiet even when Jesus was being crucified. Major lessons that emerge from the concerned chapters of Gospel of John are mainly five, namely, 1. Science of God

The poem Essay Example | Topics and Well Written Essays - 500 words

The poem - Essay Example The period idolized the imagination as the highest of human capacities. This was largely because of its creative abilities and as a means of reacting to sweeping change in every aspect of life. It also esteemed nature because of the creative element inherent in it and because of the manifestation of the imagination that could be found within it. This refers to the idea that we create what we see, reflecting a growing awareness of our co-existence with our environment. The world was full of symbols and signs that would portend future events and actions which were knowable through their relationship to the myths and legends of antiquity. The period had some overlap with the transcendental movement as well in which everything encountered in life had a higher spiritual meaning. These concepts of using natural symbols to convey a deeply spiritual idea by pushing the reader’s imagination can be traced through much of Dickenson’s poetry. By avoiding titles, she forces her readers to pay closer attention to what the poem says as a means of identification at least. Once she has her reader engaged in her poem, she then uses natural imagery to make a closer connection with the reader. This can be found in lines such as â€Å"invisible as music / But positive as sound† (This world is not conclusion 3-4); â€Å"They went to God’s right hand / That hand is amputated now† (Those dying then 3-4); and â€Å"Tell all the truth but tell it slant / Success in circuit lies† (Tell all the truth but tell it slant 1-2). In each of these lines, Dickenson encourages her readers to create a mental image analogy of her idea, but this also requires the engagement of the imagination at the same